Advertising on Q Radio

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Big Personality Big Reach

We’re BIG ON REACH broadcasting across Northern Ireland AND we can provide affordable nationwide targeted location advertising.

We’re BIG ON PERSONALITY and home to some of the country’s most established DJ’s and the best up and coming talent.

We’re BIG ON IMPACT, with growing audiences across generations and an impressive social media presence.

370,000 people listen to us every week.

Our listeners tune in for over

2,484,000 hours

every week

Average listening hours:


The gender split of listeners is:

Female: 56%
Male: 44%

The age profile of our listeners is:

15-24: 18%

25-44: 49%

45+: 33%

Our target audience 25-44 year olds make up almost half of our listenership AND they love us for longer.

Social Class Profile ABC1 – 44% C2DE – 56%
Source: RAJAR/Ipsos MORI/RSMB, Northern Ireland TSA, Q1 2024

Our Presenters



Up And At It With Connor, Andrew & Amy Weekdays from 6am


And Just Like That, Yazz Weekdays from 10am


The Afternoon Pick Me Up With Jordan Weekdays from 1pm


A Smooth Ride Home, Drive Time With Ibe Weekdays from 4pm


Hits From The Music Man Connor Mon - Thurs from 7pm


Pre Party Spinners Friday’s from 7pm


The Talent Scout Sunday’s from 10pm


With our BIG REACH we broadcast across Northern Ireland.

We can provide nationwide and location specific, flexible targeted advertising over 7 locations.

Big Connection

With Our Listeners On Digital And Social

Through creative advertising, short-form video and bespoke content creation we can deliver a multi-platform solution for your brand tapping into the hundreds of thousands who follow Q every day.


Digital innovation is at the heart of what we do. Our free Q Radio app is available on Apple, Android and Amazon devices and is home to loads of on-demand content. You can listen back to exclusive interviews with some of the best-known names in the business.

‘Alexa play Q Radio!’


There is nobody more social than our presenters. They Tik Tok from morning to night sharing snippets of their lives with listeners.

Video did not kill the radio star!

With 24-7 studio cameras in Q we’ve just made it more popular. Good news for you and your brand.

What Customer Say About Us

Having never sponsored a radio competition before, this was a good way to test the format as a marketing tool going forward. Landing over 200 brand name mentions means that we were appearing in front of an incremental audience that we likely haven't hit before. We also saw live traffic to site across the biggest cities and towns spike while the competition was live. The team (led by Katrina) was very helpful in supporting us getting the activity over the line. They provided clear instruction regarding the briefing process and clear indication of when the activity would be live, for us to track along with. The main benefit was in getting access to geos that we previously haven't tapped into as much, helping us deliver incremental awareness to the population. Overall the team guided us through this initial experience with great help and professionalism.

We have advertised with Q Radio for the past 4 years. The Q Plus plan on Q Belfast allows us to connect with local customers and provides consistent advertising every month which keeps us top of mind . Q Radio makes the entire process easy / from putting together the script to producing the ad before going live on air. This frees up my time allowing me to look after my own business needs and customers.

At Victoria Square, we pride ourselves on always exciting our customers and consistently giving them new reasons to visit.

Whilst working with QRadio, they have always handled each of our projects professionally and diligently whilst also ensuring real stand out in the marketplace.

Lily Bain Tiles and Bathrooms Newry have been advertising with Q Radio since 2015

Advertising with Q Radio helps promote our business locally as Q Radio Newry Mourne is very well listened to therefore helping to promote the Lily Bain name and services to a wide audience.

The level of Service has been excellent with a very knowledgeable and friendly team working to ensure that the advertisements are professional and effective in getting the correct message across to the listener.

To us the the main advantages of advertising with Q Radio are Reaching a wide base of listener with varied programmes which encourage a mixed age profile from the younger generation right up to people of retirement age.

Overall all Q Radio has A good mix of programme content and music which attracts and holds listeners. Presenters appear to build a good rapport with listeners which keeps them coming back daily which ultimately helps us as a regular advertiser.

Let’s Make It Happen

If you’d like to know more about how we can bring your message effectively to your audience, we’d love to hear from you.