Derry Halloween photos showcased around the world

Photos showcasing Derry - Londonderry's Halloween Celebrations have been broadcast to millions of Instagram users around the world. 

Tourism Ireland has teamed up with Beautiful Destinations in its latest promotion for Northern Ireland.

Content creator James Relf Dyer visited the city over the weekend for the famous Banks of the Foyle Halloween Carnival.

He captured ‘in the moment’ images and videos and then posted them to the live Instagram Stories on the company's Instagram page. 

The next leg of the tour will see James travel along the Causeway Coastal Route, visiting the Giant’s Causeway, Carrick-a-rede Rope Bridge, Ballintoy and Glenariff Forest Park. 

Julie Wakely, Tourism Ireland’s Deputy Head of Great Britain, said: 

“Our partnership with Beautiful Destinations is a fantastic opportunity to showcase Londonderry and Northern Ireland to a huge audience of prospective holidaymakers. With a massive 7.4 million followers, Beautiful Destinations is the world’s largest inspirational travel account on Instagram – and the perfect platform to inspire those followers to come and check out Northern Ireland for themselves.

“Social media is a hugely important element of our promotional programme and Tourism Ireland has been working hard to maximise the impact of social media, to highlight Northern Ireland and inspire potential holidaymakers everywhere to come and visit.”